In analogy with genes, memes are presented as floating in a memepool (Dawkins, 1989 page 192-194). However, it is often unclear what a memepool is exactly, if it has boundaries, and in what respect memes disseminating through a memepool are and are not analogous to genes disseminating through a genepool. To achieve insight into what a memepool is I shall firstly investigate what a genepool is, and then elaborate on a possible analogy. While doing so I will also elaborate on some analogies and disanalogies.
Genepool versus population, or replicator pool versus unit-pool
First of all, in my view the genepool [4] is a statistical description in terms of relative gene-frequencies, and must be distinguished from a sexually reproducing population of organisms. Instead it is a mental construct to describe genetic changes in a population. It is a bookkeeping device in which all the genes from all the organisms considered to be in the population are accounted for. It is the boundary over which no genetic communication takes place of the actual population that forms the shores of the pool. If genes can be said to travel through anything, it is through the population, and not through the genepool. If the relative frequency from a specific gene increases, this gene can be said to spread through the population. Notice that 'spreading' means a change in relative numbers of organisms, often accounted over more generations.
In terms of general replicator concepts, a replicator pool is a content description for a unit (population of organisms in the case of genes as replicators) in which communication or transmission by replication takes place. The word replicator pool (genepool) denotes to the replicator contents of this unit (the genes in the population). From now on, I will refer to this unit as unit-pool (population). The boundary of the unit-pool determines the 'boundary' of the replicator pool (what replicators are counted in the replicator pool), this can be described as a border which replicators do not cross. The consequence is that particular replicator lineages run only within a unit-pool.
In biology, it makes little difference to say at any point in time that the genepool consists of all genes, or to think about it as a group of physical bodies (the organisms) genes travel through because genes and organisms go together. Genes mostly 'travel through' the unit-pool along with the organisms they build, via sperms or eggs Dawkins (1989, page 192). In this way 'memes travelling through a memepool' becomes analogical: Dawkins sees memes disseminating through (a part of) society. His example of schools featuring the 'craze' shows this. In such examples a meme spreads through units that make up a society (schools, or better the individuals in such schools). For example the 'craze' can first appear at one school, then at another one, when individuals from different schools communicate it, and so on.
Virus versus organism-genes and memes
Even if we grant that Dawkins' way of using the concept genepool is just a figure of speech, there are still problems with his view. Genes in the genepool are replicators that are involved in building the vehicles (organisms) they reside in. Memes do not, they only reside in vehicles that are built by genes (humans) as well as in other vehicles (like books, etc.). As shown above, in a unit-pool, the vehicles built by the genes are the physical entities with which genes 'travel'. So genes do not travel from organism to organism, but they are recombined from previous generations and build new organisms that make up the next generation.
Above I have carefully avoided the cases where genes do jump from organism to organism to avoid a too complicated picture. But such genes do exist, in viruses, plasmids, and other examples. In fact, if we look at the definition I have given of the boundaries of a unit-pool, viruses belong to that pool, since their replicators (constituting distinguishable lineages) meet replicators that belong to the hosts' lineages in the same cells where they are replicated by the same mechanism (however, not always simultaneously).
The virus analogy is probably better than the analogy with genes that build and travel with organisms through their whole life cycle. Like viruses, memes do not build organisms, or are alive in the sense that they have metabolisms, but they can evolve by natural (or intentional) selection (Hull, 1988a ). This analogy of viruses disseminating in a hostpopulation and memes disseminating through society is appropriate, but the use of the word genepool for the unit-pool of the hosts is unfortunate, as also the claim that memes must be parasitical towards their hosts. In the case of the virus, according to the definition above, it can be said that they indeed belong to the host genepool, but this definition is not a common one. Probably most biologists will not view viruses spreading through a host population as genes that spread through a genepool. The mixing of two metaphors, virus/host and genes/genepool, will only be confusing, also for biologists. Memes spreading in a unit-pool are thus analogous to viruses in A) that they do not 'build' the organisms they 'travel through' and B) their horizontal spread. They are analogous to organism-genes in that they can be beneficial for the 'host' (see endnote 2 ).
A definition for the memepool and its unit-pool
After the analysis of some analogies and differences between memes, genes and viruses we can return to the definition of a replicator pool, and unit-pool in memetics. According to the replicator pool characterization previously, the memepool is a content description (in terms of memes) of a unit-pool which boundaries are determined by communication or replication mechanisms in it that replicate replicators from identical lineages. A memetic unit-pool thus exists of replicator mechanisms (brains, or minds), that are connected by replicator-lineages. According to this definition, two minds that share a meme-lineage belong to the same unit-pool.
The memetic unit-pool as a useful concept
A less strict definition of unit-pool in memetics may be practical with regard to the criterium that replication mechanisms belong to the same unit-pool if they only share one identical meme lineage. Something similar occurs in biology where populations are distinguished that only occasionally exchange genes. In the same way, some memes might be transmitted from one unit-pool to the other as long as this is the exception rather than the rule.
In this approach we can describe situations where already 'installed' memes select new memes, or create a 'niche' for new memes, yielding memetic dispersal structures in unit-pools. Dennett ( 1991 , chapter seven) for instance, has developed a view where already installed memes are necessary for the uptake of other memes. Notice that such logic can apply to memes as ideas, but also to memes as norms, or instructions how to handle particular situations. The research on dispersal structures, as well as on memetic structures within minds (what ways of thinking must be mastered to understand differential mathematics, or evolutionary theorizing for instance) is a potentially rich source for empirical research that I would call memetic.
Above I have proposed definitions for memepool, and unit-pool. They are necessary concepts for a systematic comparison of the meme-gene analogy. I believe the characterization of the unit-pool, and its content of memes is analogically a good one. To address the phenomena of memetics, such as why memes spread, we need to go further. I have mentioned the selective environment as a key-ingredient for the explanation of genespread in a population, and also that memes can select memes. Below I will elaborate on what memetic selection can denote to.
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